Mission   delivering high performance products into the market place that are safe for the  
 environment, ingredient conscious , while delivering  looks and results we desire.  


​Goal         sharing luxury lifestyle  brands with an optimistic attitude delivering quality service by
 building long-term relationships with communication, education and outstanding service.


Focus       developing on-going strategies for current accounts and education/ event support.
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​Approved for performance, integrity, ingredients and an inspirational story behind its  
​development.

                                       
​                                                       "Be Beautiful + Feel Beautiful + Share Beautiful"

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Who We Are

Our Founder:
Cathy Carr started her career as a make-up artist and hair stylist and throughout the years has proudly developed a name in and out of many areas of fashion and beauty today. Carr's work has been seen editorial, commercial campaigns, runway and videos throughout her career, featured in some our fashion icons such as leading magazines, Vogue, Allure, "W" just to name a few.

Back in 1996 Carr Founded one of hottest salon in Miami Beach in which she successful sold in 2007. Carr was recognized with honor in Wall street Journal for her success in business. When looking back at that success she shares that team leadership leading to achievements has been some of her greatest rewards to look back on.

Cathy has successfully developed relationships with some the most prestigious dermatologist , salons, spas and apothecaries in the luxury beauty industry today. Portfolio of negotiations and sales negotiations include Sephora, Neiman Marcus, Credo Beauty and International distribution mediation.
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With the life time of experience in the beauty industry, Carr continues to follow her passion introducing unique brands to tomorrows market . Striving to develop new and ongoing relationships with an optimistic attitude. Carr always recognized the need for being a liaison between brands & retailers with like minded concepts.

Hobbies: Bike riding, horse racing,(horse owner) traveling, sales development and spending times with friends.

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Lora Link - Sales Executive 

  Lora Link joined Transparent Beauty Brands in early 2021, a beauty expert in hair care,  retail sales, and cosmetologist in some of the most prestigious salons in South Florida through-out her career. Known for have the highest retail revenue as an artist every place she has ever worked.

Lora has also been a lisensed realtor for the last 23 years. She is know for her tough negotiation style and has a degree in interior design.

 Passionate for a healthy lifestyle, both what you put in your body and out, Lora love to educate our partners to lead them to consumer trends. She love's to meet like minded professionals and build relationships that last that matter.

 "We are happy to have her as part of the team".

​Hobbies : Hot Yoga, tennis, gardening and walking on the beach. Her most recent passion for music has brought her full circle and life and now is a DJ- AKA DJ Lady L

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